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New Asher Baby Summer Collection has Landed! Shop Now! New Asher Baby Summer Collection has Landed! Shop Now!

About Us

About Us

 unique and locally owned clothing and home decor store in Santa Barbara, California

Asher Market is a lifestyle brand designed and curated by travel aficionado and mom, Ashley Hayes. A genuine life requires thoughtful choices of the items we include in our daily lives. Let your things say something about the colors you love and the textures that inspire you. Choose wisely and live beautifully.

Traveling the world to bring you the most beautiful finds, I have focused in on the luxurious yet practical alpaca yarn. Designed by me in California and made in Peru, my alpaca blend throws are beyond soft and never itchy. They are also machine washable! Being a mom and someone who generally loves to use the items I buy (I don't live in a museum!), the washability of my products shines as a most important quality. My scarves and ponchos are made of the same material.

The baby alpaca items are comparable to cashmere in their quality and softness. Baby alpaca is the finest fiber of alpaca yarn and, as such, these items are dry clean only. 

A few highlights of alpaca and my products:
  • alpaca is up to five times warmer than sheep's wool
  • alpaca is generally safe for people who are allergic to sheep's wool because it does not contain lanolin
  • my products are lightweight yet still warm. Pro tip: on a cold night, sleep with your throw under the blanket for extra warmth
  • my products fold compactly making them the perfect travel item; and, upon your return home, you can wash them!
Asher Baby
Math print children's clothing is gender neutral for the baby scientist, mathematician and engineerWhen my daughter was born, I didn't see any math clothing for kids or dinosaurs for girls so I started my own children's clothing line with my Fluorascaurus and Math Prints in 2017. In 2019, I added my newest Llama Print which has been a well-received, fun tie-in to the alpaca blankets!
In addition to my own unique prints, I offer a wide selection of other children's clothing sourced from remnant fabric purchased in Peru. Peru makes some of the world's most beautiful cotton called Pima. Pima is silky soft and of the highest quality and I love using it in my line. As a mom to two now, I know how kids pass on clothing to each other and I want each of my items to be the highest quality so you can pass them down through your family.  I've also designed with an eye for gender neutral. Post photos of your precious babe on IG! #asherbaby

 local shop in Santa Barbara selling unique home decor, gifts and children's clothing

Visit our store in Santa Barbara, California to shop my lines in person and also discover other one-of-a-kind market finds from my travels worldwide! 

535 State Street, Santa Barbara, California 93101
Have Questions: Call, text or email us!